Far East Hospitality among trio of new clients won for Bray Leino Splash

Far East Hospitality engaged technology and creative digital marketing agency Bray Leino Splash (BLS) Singapore as their web and UX development agency for two years. The agency is responsible for improving the existing digital experience for its customers and will use its Sitecore expertise to create best-in-class user experience for Far East Hospitality customers.

At the same time, BLS has also been appointed digital and social media agency for Far East Organisation’s newest luxury development, The Cairnhill. The engagement will see the agency take the lead in establishing and maintaining digital brand awareness and lead generation in Singapore and Indonesia.

Meanwhile, SG Enable, an agency dedicated to building an inclusive society and empowering people with disabilities, has also commissioned BLS to undertake extensive user experience research and site design development. SG Enable corporate web on a new platform. The agency has also been appointed to lead digital marketing efforts for SG Enable’s employment and employability programs for the next 12 months.

Chia Ai Ling, director of communications and community engagement for SG Enable, said the Bray Leino Splash team came up with a strong proposal that showcased their expertise in UX research, web design and accessibility. electronic.

“What impressed us most was their adaptability and the insights they shared when we informed them that our corporate website redesign needed to take into account the whole digital ecosystem of SG Enable, made up of various stakeholders and several related websites. At the start of the work, we remain impressed by their professionalism, their enthusiasm and their ability to help us think through the decisions we need to make. We are delighted let them be part of our project team,” she explained.

These new clients follow the agency’s appointment as head of website design, development and implementation of new projects for Mitsubishi Electric and Earth Observatory Singapore, which are expected to launch in the latter part. from the first quarter of 2022. BLS has also recently expanded its digital experience team.

Last year, BLS also worked with ZALORA Malaysia to revamp its Community Influencer program. This has allowed ZALORA to increase enrollment in the program by up to 150% as well as a 90% increase in time spent on site.

BLS Managing Director Joshua Lee said 2021 was an exceptional year for BLS Singapore. “We feel extremely privileged to have the opportunity to work with these new brands to create experiences that serve their customers’ needs well. We remain optimistic for 2022 with a great team in place and will continue to focus on optimizing our enhanced UX and digital experience offerings,” he added.

Related article:
ZALORA MY Revamps Community Influencer Program with Bray Leino Splash
Bray Leino Splash strengthens its management team across Asia

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